Rootz Names Maria Boelius as Chief Revenue & Operations Officer
LISTEN TO THIS ARTICLE:Rootz Ltd, the iGaming casino solutions provider, has announced the appointment of Maria Boelius to the role of Chief Revenue and Operations Officer in a move leadership at the company say will bolster its position in the gaming industry.
Boelius has a rich background in the iGaming industry, most notably having owned and operated the online casino company Mozebra Ltd. At this operator, she held the title of CEO and Co-founder demonstrating her ability to launch new products and focusing on utilizing the latest technology in the business. When the business was sold Boelius was retained as Chief Operating Officer, which is one of a variety of leadership roles she had throughout her career.
At Rootz, Boelius will be tasked with improving the framework of the organization and using her expertise to make sure the company continues to break new ground in the gaming industry.
Maria is a seasoned professional and experienced leader with a style and drive that aligns closely with our core values at Rootz. She brings a wealth of practical expertise to the business and I’m confident she will add strength, depth and diversity to our ever-evolving leadership team.
New Appointment Signals for an Ambitious Outlook
In the statement, senior leadership at Rootz said the appointment highlighted the company's strategic plans to use the latest technology to strengthen the product portfolio of the company.
The company admitted the appointment was at the center of its ambitious plans to rapidly increase the global footprint of the provider in 2024.
What drew me to Rootz is the integrity of the company, the reputation of which I have admired for some time. It’s a pleasure to work with the teams in what I believe is going to be a productive and rewarding time
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