SBC Summit Tbilisi 2024 to Explore Technology and Casino Trends
The SBC Summit Tbilisi is set to provide invaluable insights into how companies can harness emerging technologies to diversify their offerings and enhance customer experiences.
Explore Cutting-Edge Tech and Market Trends at SBC Summit Tbilisi 2024.
LISTEN TO THIS ARTICLE:Navigating these technological advancements can be complex, but the summit aims to guide businesses in making the right choices. Scheduled for June 26th at the Sheraton Grand Tbilisi Metechi Palace, the summit will bring together experts from Eastern European and Central Asian markets to share their knowledge and strategies.
Conference Program Highlights
The conference program is designed to cover a range of critical topics through a series of panel discussions. These sessions will focus on integrating cutting-edge technology into daily operations, improving user experiences, and identifying the latest gambling trends of 2024. The ultimate goal is to drive growth in the target markets by leveraging the insights and expertise shared by the speakers.
One of the highlights of the summit is the specialized "Strategy & Growth" content track, featuring seven in-depth panels. These panels will address various aspects of technological integration and its impact on business growth.
New Trends & Marketing Evolution
This panel will delve into the latest trends and content strategies shaping affiliate marketing. Experts such as Eugene Ravdin (Communications & Marketing Manager, MightyTips), Teimuraz Pataridze (Founder, Slotstate), and Viktorija Ratomskė (Co-Founder & CEO, PartnerGap), moderated by Lasha Gogiberidze (Founder & Managing Partner, BraveRave), will discuss optimal marketing approaches for attracting diverse regional audiences. The session will also examine the evolving role of streamer and influencer marketing.
Another crucial panel will focus on enhancing user experiences through innovative payment methods. Featuring experts like Nana Oniani (Head of Shared Platform and Data Products, Adjarabet), Irakli Kikoria (Business Development Director, Payze), and Irakli Zenaishvili (Head of Risk, Anti-Fraud and RG Management, AirBet), moderated by Pavel Dergachev (Co-Founder, 4H Agency), the discussion will cover the popularity of certain platforms, the impact of digital wallets and mobile payments, and the overall effects on user experience and transaction security.
This panel will explore the role of emerging technologies in market development. Speakers such as Rafael Kobalyan (Head of Technology, Vbet), Gary Sonyak (CEO, Gamerpro), and Kristijan Rusu (Technical Architect, Singular), moderated by Denis Karpovich (CTO, Euro Games Technology Georgia), will analyze case studies and discuss the practical applications of AI in improving customer experience, personalization, and game development.
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Maximizing ROI with Data-Driven Marketing Strategies
Focusing on data-driven marketing strategies, this panel will feature David Nozadze (Head of CRM, Leaderbet), Maia Odishelidze (CEO, Port:80), and Giorgi Nadaraia (CMO, Betlive), moderated by Irakli Davarashvili (Ex-CMO, Adjarabet). The discussion will cover audience segmentation, real-time performance optimization, and maximizing return on investment during major sports events. The experts will also explore key data that can enhance iGaming marketing campaigns.
In addition to the conference sessions, attendees will have ample opportunities to network and explore the latest industry offerings on the exhibition floor. Over 30 local and global brands will showcase their innovations, providing a firsthand look at cutting-edge solutions and technologies.
The SBC Summit Tbilisi promises to be a significant event for companies looking to master emerging technologies and stay ahead in the competitive market landscape.
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