SPRIBE Welcomes Suresh Raina as Its Aviator Brand Ambassador
SPRIBE has announced it has signed cricket legend Suresh Raina as a brand ambassador for its Aviator crash game.
LISTEN TO THIS ARTICLE:Cricket is one of the most popular games on the planet and is watched by billions of people around the world, Raina is one of the most famous figures in the sport. He was a member of India’s 2011 ICC Cricket World Cup victory and a key member of the Chennai Super Kings T20 squad and has a reputation as one of the most explosive betting talents around.
As a brand ambassador for the next year, Raina will use social media platforms to promote the Aviator game and will take part in a series of brand campaigns run by SPRIBE. Boasting more than 40 million active users Aviator is the world's premier crash title and is accessible across more than 5,000 online casinos and accounts for over 100,000 bets placed on the game every minute.
Playing Aviator is the closest I have come to the thrill of playing professional cricket and I couldn’t be happier to help drive awareness of the game among my fans and followers. Aviator is action-packed with tons of social interaction and plenty of big win potential. Players have control over the outcome as they get to decide when to cash out – for those that can hold their nerve the longest, the biggest prizes await. SPRIBE has some great campaigns planned for the months ahead and I look forward to working with the team to help Aviator really take flight among cricket fans in India and beyond.
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SPRIBE Uses Ambassador Program to Raise Brand Awareness
SPRIBE states it has adopted a strategy of partnering with high-profile sports stars with a global presence and seeking expansion of the Aviator customer base by engaging with a new audience. This has seen the provider partner with sports stars such as Tom Aspinall, Alex Pereira, Johnny Walker, and Merab Dvalishvili. As well as a sponsorship deal with UFC and WWE at the start of this year.
The business says this latest move is designed to raise brand awareness of the Aviator game in India with a potential audience of tens of millions of players.
We are hitting for six with the partnership with Suresh, one of the most iconic and celebrated cricketers in India. Suresh was renowned for his explosive batting and thrilling style of play, and this makes him the perfect person to help us drive awareness of Aviator among cricket and sports fans in India. Aviator is the original crash game and players love the high-risk/high-reward gameplay it provides, and we are really looking forward to rolling out campaigns featuring Suresh that show this.
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